When your business is on social media, most business don’t think to start a Pinterest page for their business. Most think of the usual Twitter, Facebook, and Instagram, but Pinterest isn’t for businesses, right? Wrong. Think of who is on Pinterest. According to DMR Stats, Pinterest has 100 million active users, why wouldn’t you want those eyes on your business?!?
Almost 1/3rd of all social media traffic is all on Pinterest. Now it’s not as easy as just starting a Facebook page, you have to create compelling content that is begging to be shared or pinned. The reward is there though, many business have switched from traditional media to Pinterest and have seen great results.
This is especially crucial if your target market involves women as nearly 42% of all adult women are on Pinterest and 85% of Pinterest’s total users are female. This is a huge opportunity for all types of businesses today and should not be ignored! The time to act is now.
Trent V. Bray
If you need help with your Pinterest portfolio, contact us today!